Mrs. Boyd – firstname.lastname@example.org
Graphic Design seeks to use visual elements to communicate a specific message to a targeted audience. This course builds up on the layout and communication skills developed in Graphic Design I, and emphasizes typography, personal expression and historical context. Students will study movements from the history of graphic design and see how a current events shaped style. Students will create a variety of projects, all while developing an individual style. Think: less commercial art and more fine art. Programs such as Adobe Photoshop, Illustrator and inDesign will be used along with scanners and digital cameras.
- To develop a personal style.
- To develop visual communication skills. The purpose of Graphic Design is to deliver a message, and often to sell a product, concept or story to a specific audience using words and images.
- To develop illustration and photography skills.
- To develop computer software skills and to use the software as a tool to deliver a specific message to your audience.
- THUMB DRIVE or ONLINE STORAGE DRIVE. The school does not provide enough space for you to save your projects. You must have either a thumb drive or access to an online storage account.
- Time outside of class. You will be required to take photographs or work on drawings outside of class. If a photo is part of your project, it may have to be taken outside of class time. You will not always be permitted to use class time to take pictures for a project.
There will be smaller assignments (skill building, studio use, homework, etc.) that will be part of Evaluations worth 10% of your marking period grade. There will be the larger assignments (skill tests, projects, written critiques, etc.) worth 60% of your marking period grade, and a quarterly assessment project worth 30% of your grade.
You may turn assignments in late for a reduced grade, but you must email me on the day you hand them in, that way I have a record of their submission. This will remind me to replace your zero with an adjusted grade.
You will have to turn in your phone at the beginning of each class. If you need to use it for something pressing, just ask. This is a school-wide push to reduce phone dependency.
These are subject to change, but will give you an idea of where we are headed.
- UNIT 1: Typography:
- Studying the basics of typography (anatomy and classification) and learning to appreciate letterforms. You’ll be creating a font specimen spread.
- Then, you’ll take the layout you created on the computer and create a ‘fine art companion’ piece that utilizes the same composition, but re-created by hand and in a different medium.
- UNIT 2: Illustration and Typography:
- Studying historical movements in design.
- Creating a stylized illustration that helps develop your style as a designer.
- Incorporating typography in your composition.
- UNIT 3: Graphic Advocacy:
- The Design for Good movement pairs designers with a social cause or movement that is important to them, and uses design to bring awareness to that issue.
- UNIT 4: Package Design / Branding:
- Finding a product or company that allows you to use your style as a designer to create a creative and memorable (while also cohesive) line of packaging mock-ups.
- UNIT 5: Art & Copy:
- Working with large amounts of text to create a magazine layout and cover.
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